Justin Cohen

An experienced entrepreneur and avid supporter of the Nevada nonprofit community, Justin has spent a lifetime building the skills, tools and relationships that assist in moving organizations forward. He possesses an array of marketing, analytical and leadership skills, and has more than 20 years’ experience in driving organizational growth.

Justin Cohen founded BTV Marketing Group, a Las Vegas-based mission-driven marketing and advertising agency that assists numerous nonprofit organizations across Nevada. As the current agency of record for the acclaimed Neon Museum, BTV shares deeply researched Nevada history with hundreds of thousands of local, national and international visitors annually.

BTV also built the School Scout Data platform that Opportunity 180 uses to help parents, teachers and community members make informed decisions about education.

Prior to starting BTV Marketing Group, Justin founded IMI, a “digital first” agency, building a talented team of almost 100 marketers in support of a wide range of organizations – from Fortune 100 companies to nonprofits both inside and outside Nevada.

Justin, his teams and network bring a deep understanding of the nonprofit landscape and the marketing and advertising strategies essential to driving growth.

Apart from his BTV and related experience, Justin has for more than 20 years been a Wish Granter for Make-A-Wish of Southern Nevada. A 2015 graduate of Leadership Las Vegas, he serves as Chair of the Board for Get Outdoors Nevada.